Rockland’s Community & Economic Development Department is responsible for many of the long term strategic and proactive initiatives that achieve the City’s objectives regarding place-making, neighborhood revitalization, job creation and economic enhancement. The activities of the Community & Economic Development Department facilitate the City’s strategic investment in our community that ensure long term social and economic sustainability.
One of the strongest arguments in support of community based economic development is that it increases the tax base and generates additional revenue which supports, maintains, and improves local services and infrastructure, such as roads, parks, libraries, and emergency medical services. However, in Rockland there are many additional aspects to community based economic development that build healthy and sustainable communities, such as the following:
Building the Local Economy
- Job Development, Retention, and Attraction – community based economic development creates the job market improvements for better wages, benefits, and opportunities for advancement.
- Business Retention - businesses feel appreciated by the community and, in turn, are more likely to stay in town, contributing to the economy.
- Economic Diversification - a diversified economic base reduces a community’s vulnerability to economic downturns.
- Fostering Entrepreneurship and Local Business - successful community based economic development often occurs when community members are provided with skill s and tools necessary to produced goods and services which are consumed in the local market to a greater degree.\
Neighborhood & Downtown Revitalization
- Productive reuse of Property - property used for its “highest and best use” maximizes the value of that property.
- Encouraging a wide range of housing opportunities - which serve all segments and income levels within our population.
- Increasing Reinvestment Opportunities – particularly in established neighborhoods, our downtown and commercial corridors.
Community Planning
- Planning community infrastructure and facility upgrades - are key to investing in our community to retain and attract residents and businesses.
- Community based master planning and land use planning - ensures that strategic areas in the City are developed or redeveloped in a manner that is aligned with the community's vision and achievable given economic and financial realities of the community.