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  • This project will develop a plan for wayfinding signs that welcome visitors to Rockland and direct them to destinations Downtown and on the waterfront.

    The focus within downtown and along the waterfront will be on both vehicles and pedestrians. The plan will include recommendations for sign types, locations, and designs. It also will include phasing so that implementation is feasible.

    SE Group will advise on best practices for wayfinding, and work with an ad hoc Wayfinding Advisory Group (WAG) to develop recommendations. The WAG will be made up of community members, including representatives from relevant committees. It also includes City staff who would be involved with wayfinding implementation.

    Wayfinding Advisory Group Members 

    Community participants:

    Anastassia Laskey, Economic Development Advisory Committee
    Jake Barbour, Parks & Recreation Advisory Committtee
    Joan Wright, Harbor Trail Committee
    Julie Lewis
    Lisa Westkaemper
    Robin McIntosh, Sail Power & Steam Museum
    Sierra Dietz, Grasshopper Shop

    Staff Participants:

    David Troup
    Jenny Carter
    Julie Hashem
    Todd Philbrook

     Wayfinding Advisory Group Meeting Materials

    March 18 Meeting Materials (project scope, meeting best practices & existing conditions)